Integrity
Honesty, oneness, wholeness, the inner capacity to organize our personality (mind, body and spirit) into coordinated harmonious totality.

Teamwork
The spirit that enables persons in the Company to work cooperatively with one another such that the unique skills and qualities of one supplement, support and enhance the skills and qualities of the others.

"Malasakit"
To be physically and emotionally supportive of the Company's goals and aspirations and the people and things that it values.

Self-Governance
The motivation to be independent and personally in control of one's life direction.

Innovation
The capacity for original thought and expression that brings new ideas and images into a practical and concrete reality in ways that did not previously exist.

Excellence
Highest order of qualtity or beauty; search for continous improvement - belief that today is better than yesterday, and tomorrow will be better that today.